Have fun, live healthy
The Hans Kranne hotel in Amsterdam didn’t have much going for it. So they used this to their advantage, running an authentic and honest campaign claiming to be the worst budget hotel in the world. Pure gold.
Take a look at the campaign here.
Taika Waititi and Ricky Gervais’ campaign ‘Save Ralph’ captures the audience with a humorous beginning – before delivering a hard hitting message to outlaw cosmetic animal testing once and for all.
If you haven’t already, watch the memorable video here.
How do you stand up to a whole industry? By using it against itself. Here’s another smart yet simple idea that makes you think long after the video ends.
Check out the campaign here.
WOODS is a full service brand agency who believe in partnering with purpose-driven companies to create authentic brands that matter to the world.