Formerly Olympia Activewear, Isola is a Hawaiian-based sustainable athleisure brand reimagining wellbeing for the modern woman. We partnered with Isola to develop an inclusive and empowering brand that celebrates function, fitness and fashion.
For every journey
Inspired by the Italian word for “island” and “ola” Hawaiian for health and life, Isola is a reflection of owner Melissa Padilla’s personal journey as a mother of three, staying active and fit for her kids. Isola is a brand for women like her - continuing that athletic journey on their own terms.
It’s a movement
Isola is a sisterhood of athletes, from casual to professional, bound by a desire to never sit still. Our identity system plays on the idea of activity in the form of vibrant patterns that pulse with movement.
Follow the rising sun
Our logo is a graphic representation of the sun setting over the ocean. Like the sun, always rising and always setting, it expresses a constant rhythm and movement – a direct reflection of Isola’s ethos of never sitting still.
From Manhattan to Maui
Whether pounding the pavement or performing sun salutations, Isola is a brand that reflects the duality of modern life. Our imagery blends the hustle and grit of the street, with the beauty and grace of island living.
The friendly type
We chose Oswald as our headline font as it’s designed to be used freely across the internet by web browsers on desktop computers, laptops and mobile devices.